Insights.
Our view on the redesign of work with AI. Open to read, meant to be shared.
- ARTICLE
What does AI mean for the work of my skilled staff?
What does AI mean for your skilled staff? Few layoffs, but a different day: from doing to overseeing. Which work shrinks, and what you arrange as an owner.
November 2026 - ARTICLE
Can I put customer data into an AI chatbot?
Can you put customer data into an AI chatbot? Not in a personal account. What the Dutch Data Protection Authority asks, when it is a data breach and what to arrange.
November 2026 - ARTICLE
Why does AI sometimes make things up?
Why does AI sometimes make things up? A language model guesses where it does not know, and sounds just as sure. How to see where it goes wrong and who signs.
November 2026 - ARTICLE
Automation or AI: what is the difference?
Automation or AI: what is the difference? Automation follows fixed rules, AI infers on its own and can be wrong. How to see per step which one fits.
November 2026 - ARTICLE
Is AI literacy still mandatory?
Is AI literacy still mandatory? Yes, but since July 2026 in a different form: you take measures, you do not guarantee a level. What that means and what to arrange now.
November 2026
Other articles 6
- ARTICLE
Own AI or rented AI: when does it pay off?
Own AI or rented AI? When an own or fine-tuned model pays off: the calculation per good result, the thresholds and what to find out first.
November 2026 - ARTICLE
What are the five levels of AI in a company?
The five levels of AI in a company and who decides at each level. An AI tool puts you at level 1; most of the gain lies in the levels above it.
November 2026 - ARTICLE
What is an AI agent, really?
What is an AI agent? AI with a fixed task, instructions and your own data. How it differs from ChatGPT, its building blocks, and how to start with a first agent.
November 2026 - ARTICLE
What are the five stages of AI in an organization?
From a ChatGPT license to an organization redesigned around AI: the five stages of AI, where the Netherlands stands, and what Paul Hoffman saw in San Francisco.
October 2026 - ANALYSIS
Is AI too dangerous?
In September 2026 the chief executives of Anthropic, OpenAI and xAI called for a slowdown in the development of AI. An analysis of what prompted it, what motivates it, and what it means for your organization.
September 2026 - WHITE PAPER
AI Unveiled
Not how you add AI to your work, but what your work looks like when you design it around AI.
June 2026